Still cannot get enough of the Zen Stone? Well, there's a contest going on where lucky winners can win the a complete set of the all the 6 colourful Zen Stones. Creative has collaborate with a local newspaper agency to sponor this contest for its readers. That's one way of doing a low-cost marketing and create consumer's awareness.
The contestants need to answer a simple question all about Zen Stone and SMS the corect answers to a number. Who ever guess correctly will win a complete set of 6 colourful Zen Stones. There are a total of 8 sets to be won and of course there will be 8 questions to be answered too.
In having this small contest, Creative is trying to do a publicity on its new Zen Stone. It is the most cost effective way to launch a new product regardless of whether you plan to market your new product on a local, national or international scale. Consumers will learn more about the features of the Zen Stone and finds it worthy of buying or even introduced it to their friends.
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