SigmaTel congratulates Creative on its launch of Creative ZEN and it also announced that the new Creative Zen is the first device powered by their SigmaTel 3700 SoC. The ARM-based, 90nm STMP3700 is a highly integrated media processor which enables superior video and audio quality, along with industry leading battery life.
The STMP3700 allows for up to 60 hours of music or 6 hours of video. Other features of the STMP3700 are QVGA, MEPG4, H.264, and WMV video support at a full 30 fps.
The device requires no external power management or audio CODECs and supports flash-based storage of 4, 8, 16, and 32GB. Both Bluetooth and WiFi are supported as well. The STMP3700 is PlaysForSure 2.2x compliant and uses WM-DRM10 and PD-DRM (DRM9) compatible.
This chip also tells us what to anticipates from Creative whom is the user of this chip. Next, Creative ZEN will likely to announce higher capacity of 32GB. Currently, 16GB is deemed to be coming soon. We may also see a ZEN plus version with Bluetooth and WiFi capability :) That's when the ZEN plus can download songs from the internet or even buy songs straight from the online music stores. Let us wait and see.
SigmaTel is a fabless semiconductor company which designs, develops, and markets mixed-signal ICs for the consumer electronics market. Do you know that Creative is a major share owner of Sigmatel and also owns 3dlabs which is also another fabless semiconductor company. We will also be anticipating a new Portable Media Player using 3dlabs' DMS-02 chip.
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