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Sunday, December 9, 2007

Creative Focuses On Webcam Business





As we know, Creative has also ventured another PDE area which is the webcam sector, competing against big names such as Logitech and Microsoft. Well, besides having low price, Creative also has a competing advantage over to the rest of the branded webcams and its the avatar software which will make your online video chatting more interesting and lively. We stumbled upon this youtube video using Creative webcam avatar software to showcase to you the effects of the audio and video FX. This is also not the only youtube video demonstrating the FX effects and its pretty popular among the youtubers.

Below is the extract from the press release from Creative Labs:
Background

Communicating with family or business colleagues has never been easier, thanks to the availability of broadband-based internet telephony, messaging networks and other services. Analysts suggest that the global broadband market, which is growing at some 45 million subscribers a year, could reach 368 million in 2009. Creative believes that this growth will drive further demand for webcams in the years to come.

“Since they were introduced, webcams and the internet have enabled people to communicate in ways they never thought possible,” comments Eoin Leyden, European Brand Manager for Webcams with Creative. “Now they can easily chat ‘face to face' even when thousands of miles apart - and all this freedom is available to anyone with an internet connection and a webcam. Creative, a leader in the area, has pushed the frontiers of webcam technology with a number of industry firsts, such as microphones with noise cancellation and precision auto focus lens.”

Versatile avatar software

Selected Creative webcams1 are provided with ready-to-use dynamic avatars which make video chats come to life. They enable people to take on different personas at the click of a button. In addition to these sophisticated and fun visual effects, users can also have fun with complementary audio effects, a feature not usually found in other webcams.

To complement the standard avatars, users can also benefit from the Live! Cam Avatar Creator, which enables them to create their own custom avatars and add them to the avatar library. This powerful application enables any image - including images captured by the webcam - to be captured and animated into a talking avatar. These avatars can even be exported into greeting cards and shared as movies!

Parental Control

With online safety often being a concern, Creative offers adults a way to complement other surfing controls such as ‘safe lists'. To protect junior surfers from inappropriate online chatting or video phone calls, Creative's Parental Control software2 requires a password before younger members of the family can use the webcam.

“Webcam use today has gone beyond technology - it's a social and lifestyle issue,” concludes Eoin Leyden. “We have therefore gone beyond simply providing the usual technical resources by creating a dedicated web site, www.mylivecam.com (available in English only), for users of Creative webcams. Here, in addition to core information like software guides, they can read the latest tips and tricks and find out from experts how to capture a video, set up remote monitoring, create a photo calendar or configure their favourite instant messaging software.”

1. Available with the Live! Cam Optia Pro, Live! Cam Video IM Pro, Live! Cam Notebook Ultra.
2. Available with the Live! Cam Optia AF, Live! Cam Optia Pro, Live! Cam Optia, Live! Cam Video IM Pro, Live! Cam Video IM, Live! Cam Vista IM, Live! Cam Notebook Ultra, Live! Cam Notebook Pro and the Live! Cam Notebook.


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