Creative Labs Evolves Beyond Hardware ~ Creative Labs Zen MP3 Players Sound Blaster Card
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Monday, March 31, 2008

Creative Labs Evolves Beyond Hardware



We find this a very good article on Creative Labs core business sector: audio sound card. Extreme Tech conducted an interview with Phil O'Shaughnessy and George Thorn of Creative Labs at the Game Developers Conference.

They are currently working on X-Fi MB. It's essentially a software version of the X-Fi. With the current high CPU and processor of a today's PC, there's no need for a hardware like sound card to enjoy high quality multimedia sound on a PC. It can run like a software.

As some readers might be aware, you can already buy a software version of the Audigy. For example, some Dell laptops ship with something called "Integrated Sound Blaster Audigy HD Software Edition." Creative is extending that approach, and is working on something they're calling X-Fi MB—the "MB" stands for motherboard.

But there are obstacles to overcome, before the X-Fi MB becomes a reality.
Click here to read more about this article

3 comments:

ALien_BRain said...

Oh wow.

Well thats really interesting.
Though it is technically algorithims for hardware.. It would just work.

But you all know the downsides of software:
the ones I can think of are
-Piracy.
-People wont be dependent on Hardware.
Though Today's Computers Need To be powerful,
being on a Portable Device still would need a dedicated DSP.

hmm...

Good Article !
Thanks!

Creative Fan said...

software is also very low cost, no need for inventory, materials, just download and run. low maintenance cost too

with proper security prevention feature, piracy can be contained :)

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