Finished Zii Products To Be Revealed In China's Shen Zhen ~ Creative Labs Zen MP3 Players Sound Blaster Card
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Wednesday, November 11, 2009

Finished Zii Products To Be Revealed In China's Shen Zhen

It was at Creative's Annual General Meeting held on 29 Oct 2009, Mr Sim mentioned that more news about the new Zii products will be revealed in the coming months.

Well, here is one of the breaking news, apparently, Creative is going to hold its first Zii Summit in China's Shen Zhen. The event is expected to draw thousands of visitors and there will be finished Zii products showcased by Chinese manufacturers during this great event. Stay tuned!

CREATIVE Technology yesterday unveiled the most powerful chip under its fledgling Zii stable ~ adding more impetus to the MP3 player maker's new business of supplying low-powered and multimedia-savvy computer chips and components to electronics makers worldwide.

The new chip made-to-order by Taiwanese foundry TSMC and coined ZMS-08 - was launched in an event in Beijing. It is said to be four times more powerful than its predecessor but consumes only half the power.

Creative minted its Zii technology at the start of this year. Developed by the
company's graphics chip subsidiary 3DLabs, which has now been renamed ZiiLabs, it is trumpeted as a new type of chip platform that lets third-party electronics manufacturers make more powerful, less power-hungry and cheaper products. Like its predecessor, the latest Zii chip is aimed at makers of smartphones, netbooks, video-conferencing, systems, connected TVs, digital signage syStems, home media hubs, Web tablets and others.

But with a raft of new. features - including Blu-ray qualitY video playback ~ and improved performance, the ZMS-08 will help Creative unlock more .doors into this diverse market, said ZiiLabs president Hock Leow.

Speaking to BT before the Beijing launch, he said the interest for Zii has especially intensified since Creative brought out a hand-held device based on Zii, called Zii EGG, in July this year.

Adoption of the technology has also been rising. Mr Leow said that a fleet of finished products powered by Zii are expected to be brought out by manufacturers next month during Creative's first Zii summit, in China's Shenzhen. This event is expected to draw "thousands" of visitors.

via Business Times


Varuna Singh said...


Anonymous said...

Finally, sim is out of his shell hiding. Hope he will not let jimmy, other shareholders and singaporeans down.

Jimmyboy88 said...

hey varuna! you are back :)

Varuna Singh said...

Yes Iam.. my very much appologies for the delay.. lotta stuff happening in life so far..

The Zii summit seems a great thing. Wish we could go. Exciting stuff!

Jimmyboy88 said...

its ok dude

yea, the thing about zii summit is a whole new chapter. just like a mini CES show :)

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