Google phone is finally going to debut soon.
GOOGLE'S smartphone, Nexus One, could hit the United States market as
quickly as the next three weeks.
According to wire reports, Google’s 20,000 employees, who received the device just before last weekend, are testing the handset.
Google already has a foot in the mobile business through Android, its operating system' used to power smart phones ITom vendors like HTC, LG and Samsung.
With Nexus One, it will be the first time the search giant is getting into the hardware business. Its move is seen as' an effort to gain more influence over how the Web is used on mobile phones.
Google declined to comment on the reason for Nexus One's development.
The phone is made by Taiwan's HTC Corp but it would carry only Google's branding. It is likely to be unlocked, meaning that it can be used on any telco.
Consumers will be able to buy it directly from Google.
Google needs a device specially created, designed and crafted to show off Android's full potential rather than rely on third-party vendors.
However, if it wants to make a compelling case for consumers to switch to Nexus One, then it needs developers to create mobile apps, something that Apple's iPhone has in spades.
A couple of issues are still hazy. First, since the Nexus One is to be sold directly to consumers, will Google set up its own stores or will it sell through distributors?
Second, price. Most handsets are subsidised by telcos which means that the phones are heavily discounted.
If Nexus One is sold directly to consumers, prices are expected to be high. This could mean that Nexus One will not make much of a dent in the mobile phone market.
Third, what will be the impact to those manufacturers making Android phones like Creative, HTC, etc? Google is going to bite a big chunk of Android phone's market share off these smaller manufacturers and leave them stranded.