ZiiLABS Unveils Latest Stereoscopic 3D and OpenCL Technology ~ Creative Labs Zen MP3 Players Sound Blaster Card
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Wednesday, June 2, 2010

ZiiLABS Unveils Latest Stereoscopic 3D and OpenCL Technology

ZiiLabs, a subsidary of Creative Technology announces support for Stereoscopic 3D and OpenCL. This is to highlight the performance and flexibility of the ZMS Processors on the uptrending HD and 3D TV market.

Want to see what OpenCL can do? Checkout the vid above. By the way, OpenCL is a trademark of Apple Inc. used by permission by Khronos.*

Taipei, Taiwan – 1 June 2010 – ZiiLABS, a pioneering media processor and platforms company and a wholly-owned subsidiary of Creative Technology Ltd. today announced that it is showcasing its latest Stereoscopic 3D and OpenCL (Open Computing Language) technology to partners visiting the Computex show.

ZiiLABS will be demonstrating its recently released SiVO connected TV platform and enhanced software driving both active and passive 3D displays. Users of suitably configured devices powered by the ZiiLABS ZMS media-rich application processors will be able to experience the growing catalogue of commercial and user generated 3D movies, videos, photos and future game content across a wide selection of 3D TVs, projectors and displays.

The unveiling of OpenCL on the ZMS processors highlights how the performance and flexibility of the underlying StemCell Computing architecture can now be leveraged by developers using an industry standard API to bring new levels of performance to applications targeting low-power platforms. The OpenCL demonstrations can be viewed online at:

“ZiiLABS continues to raise the bar for HD and 3D video performance across a broad range of connected TV, tablet and mobile platforms.” said Hock Leow, President of ZiiLABS. “3D displays are rapidly gaining momentum and the flexibility of our architecture means we are uniquely positioned to enable our partners to leverage this emerging technology in their next-generation products.”

“OpenCL enables developers to unlock the full potential of our StemCell Computing architecture to deliver new levels of performance across a broad range of applications.” said Tim Lewis, Director of Marketing of ZiiLABS. “The OpenCL based ray-tracing and video filter demos provide just a glimpse at the floating-point performance and flexibility that developers can exploit on ZMS-based platforms and products.”

ZiiLABS is currently inviting developers with innovative ideas to use OpenCL for consumer class handheld and connected platforms to join an OpenCL Early Access Program that will provide selected partners an early release of the OpenCL SDK* for ZMS processors. Developers wishing to apply should visit: www.ziilabs.com/opencl.


Anonymous said...

This is no more news...too slow...

Anonymous said...

I still believe this is right time to buy Creative shares...perhaps you lack understanding of what they are doing...and their potential...

Anonymous said...

And the technologies they posess and their book value...

Jimmyboy88 said...

beauty is in the eye of the beholder :)

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